Are you ready for some football? If not, you better get ready soon because Hyundai Motor America is getting ready for the Super Bowl already. You heard us right, next year will the the first time Hyundai will be an Official NFL Sponsor, so the company is working on a fully integrated marketing Super Bowl Campaign.

Super Bowl 50 is set to take place February 7, 2016 in San Francisco, and Hyundai will have two in-game 30 second ads before halftime split between the first and second quarter of the game. Hyundai will also get a pre-kick 60-second ad and a pre-game 60-second ad. This will be the eighth time in nine years that Hyundai will have an ad during the game. In addition to the ads, there will be experiential activities in the San Francisco Bay Area, more than 400 vehicles serving as promotional cars throughout the week of the Super Bowl, and a strong digital media presence as well.


We at Kearny Mesa Hyundai cannot wait to see what these ads have to offer and what cars are featured in them. It could be the 2016 Hyundai Sonata, which has a smooth and quiet ride as well as many standard features like dual-zone climate control, Bluetooth, and keyless ignition. We also like the 2016 Hyundai Santa Fe in San Diego because of its powerful V6 engine and all that comes along with this SUV.

Which new Hyundai car in San Diego do you think should be featured in this year’s Super Bowl ad? Head into our Hyundai dealership to see them all in person and tell us what you think. Then stay tuned in February for the Hyundai Super Bowl ads!